Every January the automakers publish their year-end US sales, and every year the totals tell a cleaner story than the headlines did. We compiled the full-year 2025 by-model figures straight from the manufacturers’ own releases into one sortable table — 129 models across nine brands’ primary releases plus estimates where makers don’t report. Here’s what the numbers say.
Trucks are still the whole ballgame
The pickup table looks like it has for four decades: Ford’s F-Series on top, at 828,832 trucks — up 8.3% on 2024 and roughly a quarter-million units clear of Chevrolet’s Silverado (588,709). GMC’s Sierra (356,218) makes the GM twins’ combined total a genuine rival, but as separate nameplates they’ve never caught the Ford.
The more interesting truck story is at the small end. Ford’s compact Maverick grew 18.2% to 155,051, and the mid-size Ranger jumped 53.6% to 70,960 — small trucks are the growth segment inside the segment.
Toyota’s quiet dominance of everything that isn’t a truck
The RAV4 was again America’s best-selling non-pickup at 479,288 units, and the Camry — the sedan the industry keeps eulogizing — sold 316,185, more than any pickup except the big three. Toyota also took the mid-size truck crown (Tacoma, 274,638). Sort the sedan view and the top of the order is Camry, Corolla, then Honda-sized gaps: the sedans that remain are consolidating around the few nameplates still invested in.
The compact-crossover war tightened
Chevrolet’s Equinox (274,356) and Trax (206,339) had strong years, and Hyundai’s Tucson (234,230) set a record — the space between RAV4 and the chasing pack is still wide, but the pack itself got bigger and closer. See the full crossover standings.
EVs: a Tesla story with a growing supporting cast
Tesla doesn’t report US sales by model, so our EV table uses Cox Automotive/Kelley Blue Book estimates for Tesla — clearly flagged as such. On those estimates the Model Y (~357,528) remained the best-selling EV and one of the best-selling vehicles of any kind, while Ford’s Mustang Mach-E held essentially flat (51,620, −0.2%). The notable pattern in the legacy-maker EV rows is divergence: some nameplates growing fast from small bases, others stalling — sort the view by YoY% to see both tails.
Winners, losers, and the long goodbye
Bronco (+33.7%, 146,007) and Lincoln Navigator (+42.8%) had the standout growth years among established nameplates in our table; Ford’s Edge (−95.4%, 3,040 units) is what a discontinuation looks like in sales data — the pipeline draining to zero.
About these numbers
Every row in the dataset carries its provenance: figures transcribed from the automaker’s own release are marked primary-sourced, Tesla rows are labeled analyst estimates, and GM/Toyota rows currently come via trade compilations of the manufacturers’ figures pending transcription from the official PDFs. Where a maker doesn’t break a model out (Honda and Acura by-model figures, for instance), we leave it out rather than guess. The table refreshes quarterly as automakers report.